“Any call to duty has to be measured with what you think you are ready for.”

~ Anonymous

Is your business barely surviving or regularly struggling?  Is your team cranky or like the walking dead?  How healthy and efficient are your systems?  Ready for the next level of growth? Not sure where to get started or are you stuck?  Just want some sound advice from someone who has done it before? 

Whatever your reason, consider Business Advising when you just need the expertise, but have the time and resources to do the work yourself, or Business Consulting, when you need the expertise AND another pair of hands to do the work, or use both interchangeably as needed to achieve the goals you have for your business and it’s impact in the world.  Leverage my experience working with more than 23 industries. This practical exposure and experience allows me to bring a broad scope of what to watch out for in growing a business, what to put in place at the foundational level, and many things in between for success in business and in life.

Business Advising

In the Business Advising services, the primary goal is to support your business in creating a healthy, thriving way of existence, while keeping everyone’s health and sanity intact. It doesn’t matter if you are just getting started with a business, shrinking a business, working through some hiccups, managing a grow spurt, or looking at optimizing, we can address any area of your business you choose.

Designed for individual professionals, sole proprietors, entrepreneurs, small business owners or executives from any industry, size or type of business, my Business Advising services offer you guidance in:


  • Starting or changing your business
  • Building a solid foundation for ongoing vitality
  • Minimizing or avoiding costly mistakes and pitfalls
  • Ramping up more quickly with less struggle
  • Getting out of your own way
  • Improving time management
  • Integrating sales and marketing efficiencies
  • Creating financial vitality
  • Being an effective and empowering leader
  • Getting off on the right foot
  • Living greater work-life balance
  • …and more.

Business Consulting

Are you wanting more hands-on support for adhoc projects or a specific initiative to improve your business strength and vitality? Perhaps you are looking for more in-depth expertise and guidance in finance, marketing, sales, business development or some other area (see list below)?  Need a facilitator for your strategy session?

Let’s talk it out. The Business Consulting services are ideal for those businesses who are interested in a healthier functioning, more profitable and thriving business rooted in strength and humanity. From systems and structures to process and people, for start-ups to small businesses or growth companies to turnarounds, I have an eye for seeing the not-so-obvious and potential with a track record of improving the overall business vitality by 20% to over 400%.

The business areas include, but are not limited to:

  • Sales & Marketing Operations and Management
  • Business Strategy, Planning & Restructuring
  • Executive Leadership & Management
  • Forecasting, P&L Management, Business Financials & Performance Metrics
  • Process, People & Performance Improvement
  • Sales Strategy, Process & Action Programs
  • Marketing Strategy, Communications, and Methods
  • Product Packaging, Pricing, Placement and Promotion
  • Compensation Models & Commission Planning
  • HR, Job Descriptions and Related Talent Acquisition
  • Cultural, Generational, Gender & Personality Dynamics
  • Group, Team and Cross-Departmental Undercurrents
  • Systems Optimization, Adoption & Utilization
  • Investor, Angel or VC Funding


We will start from where you are and work with what you already have. If you have nothing, we’ll build it.  You will decide the pace and depth of work we do on any aspect of your business.  Through a practical application of focus, integrity and accountability, rooted in truth, we will strengthen your business and life beyond survival to thriving regardless of external circumstances.

Ready to Get Started?

Choose from below.

“Lynne White has helped to move mountains for our companies in such a short period of time.  Her approach is no-holds-bar to sales and marketing operations.  She cuts through all the confusion and aims right at your core issues and presents real solutions.  Call her.  You’re in for an invaluable ride!”

~ Nam Lam

Director of Creative Thinking & Marketing, , Management Consulting & Recruiting Firm